New Launches

Diageo launches Legends Untold – special whisky collection

Diageo has unveiled Legends Untold – the 2021 Special Releases Single Malt Scotch Whisky Collection.

The pinnacle of the whisky lover’s calendar, this year the collection reaches into the realms of augmented reality to share the untold stories of the distilleries in new and unique ways.

According to our fables, otherworldly beings have fiercely protected the heartlands of remote Scottish distilleries for an eternity. Now the mythical creatures of the distilleries have come to life revealing their true characters.

Drawn from some of Scotland’s most interesting, legendary distilleries, this collection nods to the hidden gems that can be found in each corner of the Scottish terrain among the lochs and rugged highlands.

This one-of-a-kind collection highlights the diversity of Diageo’s most treasured whisky reserves maturing in Scotland.

For the first time the packaging will feature bold heavily detailed illustrations and design work from renowned digital illustrator Ken Taylor. His striking signature style and interpretation of the mythical creatures take cues from his portfolio of pop culture artwork.

Master Blender Dr Craig Wilson hand-selected each of the whiskies to create the Legends Untold collection.

He said: “We have delved into the core characteristics of several classic distilleries, for the Legends Untold collection. Taking inspiration from the
mythical creatures of this year’s collection, we have revealed new depths of flavour and embraced the essence of each whisky’s unique profile revealing the legend it brings to life. This year’s collection is just the very beginning of the story.”

Activated through an on-pack QR code, the legends are unlocked, and the multi- sensory experience begins with a narration of the cask-strength Single Malts’ tale.

Whisky fans are then guided through a mixed reality tasting experience, designed to captivate their senses, all from the comfort of their own homes.

The collection includes:
• The darkly robust and rich Mortlach 13-Year-Old from the Speyside Dufftown distillery
• A briny, bold fire-breathing sea-monster of a malt with smoky undertones in the Talisker 8-Year-Old
• A rare Highland expression of the Royal Lochnagar with a nimble springtime freshness
• Two unique and enchanting expressions of the Lagavulin, ‘The King of Islay’: A fiercely intense, yet perfectly balanced sweet and salty 12-Year-Old and, the jewel in the crown, a 26-Year-Old, finished in first-fill Pedro Ximenez/Oloroso casks.

The 2021 Special Releases collection will be available in limited quantities from cellarbration.com.sg and ishopchangi.com, while stocks last.

PRODUCT INFORMATION

Mortlach 13-Year-Old
ABV: 55.9%
Region: Speyside
Cask: Virgin and refill American oak casks
Limited quantities available

The Singleton of Glendullan 19-Year-Old
ABV: 54.6%
Region: Speyside
Cask: Refill American oak casks, finished in cognac casks
Limited quantities available

Talisker 8-Year-Old
ABV: 59.7%
Region: Isle of Skye
Cask: Heavily peated refill casks
Limited quantities available

Lagavulin 26-Year-Old
ABV: 44.2%
Region: Islay
Cask: PX/Oloroso seasoned first fill casks
Number of bottles available: 7,542

Lagavulin 12-Year-Old
ABV: 56.5%
Region: Islay
Cask: Refill American Oak casks
Limited quantities available

Cardhu 14-Year-Old
ABV: 55.5%
Region: Speyside
Casks: Refill American oak casks, finished in red wine casks
Limited quantities available

Oban 12-Year-Old
ABV: 56.2%
Region: Coastal Highland
Cask: Freshly charred American Oak casks
Limited quantities available

Royal Lochnagar 16-Year-Old
ABV: 57.5%
Region: Highland
Cask: American Oak and European Oak refill casks
Limited quantities available

DIAGEO
Diageo is a global leader in beverage alcohol with an outstanding collection of brands across spirits, beer, and wine categories. These brands include Johnnie Walker, Crown Royal, J&B, Buchanan’s and Windsor whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray, and Guinness. Diageo is a global company, and our products are sold in more than 180 countries around the world. The company is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO).

For more information about Diageo, visit www.diageo.com

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