Cheryl Tay to represent Singapore at Volvic Volcanic Experience

On May 31, Cheryl Tay, Singapore Ironman triathlete and founder of Rock The Naked Truth, will participte in the annual Volvic® Volcanic Experience (VVX) 25km trail running event in France. Alongside her will be her Volvican teammates led by Asian celebrity You Sheng, VVX Team Leader and Volvic® Asia Brand Ambassador, and Leanne Szeto, founder of TriP Triathlon Coaching.

In encouraging everyone to unleash their inner potential and go beyond their comfort zones to achieve their goals, Volvic®'s #FindYourVolcano campaign is back for its second instalment. The campaign will once again trace the steps of actor You Sheng, who undertook the gruelling VVX challenge last year and will now lead the team in conquering the 25km trail running event.

Organised by the Volvic® Volcanic association, the trail running event is held within a UNESCO World Heritage natural site, starting from the heart of the the Auvergne Volcanoes Regional Park near the Volvic® source. The run will take participants on a 25km journey through the Chaîne des Puys/Faille de Limagne area. It includes a new feature this year, with part of the trail passing through two active volcanic rock quarries.

Cheryl Tay, who is eagerly looking forward to the event, said: "I've participated in several endurance races before, but VVX is going to be an entirely new challenge for me, especially with the steep terrains of the volcanic trail! While I may be new to trail running, I am determined and inspired to push beyond my limits to conquer this new frontier!"

Franck Escudier, EVI Marketing Director said, "At Volvic®, we believe there's a volcano inside everyone and its power is unimaginable. With the latest instalment of our #FindYourVolcano campaign, we are setting out to inspire others to tap into this inner strength and push beyond their limits. No matter your age or gender, so long as you are prepared to step out of your comfort zone, anything is possible! So, join the social movement today and challenge yourself to go beyond your limits!"

Watch the training highlights of Cheryl and her team in preparation for the VVX 25km trail running event here:


Till June 30, 2019, stand a chance to win a GoPro Hero 7 Action Camera, as well as a one-month Virgin Active gym membership, inclusive of 3 personal training sessions. To participate, all you have to do is:

Step 1: Purchase a bottle of Volvic® Natural Mineral Water from any participating retail outlet.

Step 2: Scan the QR code on Volvic® bottles' promotional necktag or visit

Step 3: Enter your receipt number (keep the receipt for verification) and tell us one thing that you would like to challenge yourself with!

Contest is exclusive to Singaporeans and Singapore Permanent Residents. Please refer to the contest's Terms and Conditions.


Instagram: @volvicasia

Hashtags: #FindYourVolcano #Volvican #VolvicSG

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